Newswise — Charlotte, NC (April 1, 2025) - The LaundryCares Foundation in partnership with Too Small to Fail and LaundroLab is happy to announce a collaborative initiative to promote early literacy and offer free laundry throughout the United States at participating LaundroLab locations in support of National Laundry Day. First, on April 15, 2025, four Charlotte locations are included in the participating locations and offering free laundry and early literacy to residents of Charlotte from 2-6 p.m., guests will enjoy complimentary laundry services, refreshments and engaging early literacy activities for children and their families. Each child will leave with new books of their choice. For information on additional participating LaundroLab locations please visit .
Participating LaundroLab Charlotte Locations are:
- 3118 Milton Road, Suite E
- 2342 Beatties Ford Road
- 5816 Albermarle Road, #700
- 901 E. Arrowood Road
Throughout the afternoon at the Charlotte locations, children can participate in story time and other activities organized by community partners. The LaundryCares Foundation will also provide attendees with access to a free digital library through Book Smart-World Reader, a reading initiative that allows families to enjoy children’s books and corresponding activities right from their mobile device. In addition, all children will go home with their choice of a new story book. The Charlotte Mecklenburg Library, Raising a Reader, and Smart Start will all be on hand to assist families and provide pertinent early literacy program information. “LaundryCares is thrilled to partner again with LaundroLab on a multi-site day to serve the communities of Charlotte and to cut the ribbon on new Read, Play and Learn early literacy nooks in each location,” said Dan Naumann, Executive Vice President of LaundryCares.
Family Read, Play & Learn spaces, located in select laundromats nationwide, provide child-friendly and comfortable learning environments that promote school readiness and opportunities for parents/caregivers and children to engage in literacy activities and play together. These impactful programs are made possible through the collaborative efforts of the and Too Small to Fail, the early education initiative of the Clinton Foundation, which joined forces to create the Laundry Literacy Coalition, focused on supporting early language development in young children.
Additionally, 12 LaundroLab sites across the country will be participating in National Free Laundry Day on April 15th and will be offering their communities free laundry services and new books, courtesy of LaundryCares to all participating sites.
The LaundryCares Foundation works hand-in-hand with laundromat owners and community organizations throughout the United States to connect communities with literacy resources. Enrolling in the is free of charge and allows interested parties to actively contribute to the movement aimed at promoting early literacy for young children particularly in under-resourced communities. This initiative is the 2024 Library of Congress David M. Rubenstein Award winner for outstanding and measurable contributions to literacy.
About the LaundryCares Foundation:
The LaundryCares Foundation is dedicated to enriching communities through the coordinated efforts of local businesses, community leaders and individuals to help better the lives of their neighbors. Since 2006, LaundryCares’ three pillars of philanthropy include offering free laundry services, support of key literacy skills in early childhood development, and disaster relief assistance.
The LaundryCares Foundation is the philanthropic arm of the Coin Laundry Association (CLA), a national, nonprofit organization, with a membership of more than 300 manufacturers and distributors, and 1,500 owners in the self-service laundry industry. For more information about the LaundryCares Foundation, visit laundrycares.org.
About Too Small to Fail:
The Too Small to Fail Initiative promotes early brain and language development by supporting parents and caregivers with tools to talk, read, and sing with their young children from birth. Today, almost 60 percent of children in the United States start kindergarten unprepared, lagging their peers in critical language and reading skills. Through partnerships with pediatricians, hospitals, faith-based leaders, community-based organizations, businesses, entertainment industry leaders, and others, Too Small to Fail is meeting parents where they are to help them prepare their children for success in school and beyond. Whether at the pediatrician's office or the playground, Too Small to Fail aims to make small moments big by creating opportunities for meaningful interactions anytime, anywhere. Learn more at .
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